Hard & Soft Baits

Husky Magnum 25 - 6-1/4" - BonitoThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no other...

Husky Magnum 25 - 6-1/4" - Blue SardineThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no...

Husky Magnum 15 - 5-1/2" - Wahoo UVThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no other...

Husky Magnum 15 - 5-1/2" - Sailfish UVThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no other...

Husky Magnum 15 - 5-1/2" - Silver Blue MackerelThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like...

Husky Magnum 15 - 5-1/2" - SilverThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no other...

Husky Magnum 15 - 5-1/2" - Red HeadThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no other...

Husky Magnum 15 - 5-1/2" - Purple MackerelThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no...

Husky Magnum 15 - 5-1/2" - Hot Pink UVThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no other...

Husky Magnum 15 - 5-1/2" - DoradoThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no other...

Husky Magnum 15 - 5-1/2" - BonitoThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no other...

Husky Magnum 15 - 5-1/2" - Blue SardineThis heavy-duty, high-speed trolling lure is built for battling large predators. Translucent body, internal scale pattern, flash foil, and distinct high-frequency rattle combine to create an attraction like no...

X-Rap® Saltwater 3-1/8" - Silver Blue MackerelSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these...

Gulp® Swimming Mullet 5" - Nuclear ChickenThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic...

Gulp!® Saltwater Sand Eel - 5" - Sapphire ShineThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Sand Eel Profile: Crafted with a...

Gulp!® Saltwater Sand Eel - 5" - Silver MudThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Sand Eel Profile: Crafted with a...

Gulp!® Saltwater Swimming Mullet - 5" - Pearl WhiteThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a...

Gulp!® Swimming Mullet 6" - Nuclear ChickenThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a...

X-Rap® Magnum® Xplode 130 - ClearThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's Magnum level of strength to absorb the most vicious strikes. A low...

X-Rap® Magnum® Stick - Mint GreenWeighted for long-casts and designed for fast, aggressive retrieves, the X-Rap® Magnum® Stick 17 swims in wide S curves on retrieve. The horizontal line tie allows for a wider swimming action. Heavy-duty...